Ryan O’Brian, creative director at CTV came in during our week 5. He went to an art high school in Niagara. During his last year, he interned at Optex for stage building. Their current company website can be found at http://www.optexstaging.com/. After that, he worked at a piercing/tattoo studio. After that, he pursued a clothing company in the United States. After two years, he came back to Canada and was approached by a person from Chum FM (www.chumfm.com). For a short period of time, he worked at Chum, designing their website. Later on, the Chum executive director introduced him to a Much Music opportunity as a web designer.
Email: ryan.obrien@ctv.ca
work#: 416.384.2247
cell#: 416.371.4706
About CTV
CTV is focused on efficiency, communication and teamwork. Their groups of teams are in the development, content, business and sales. These groups manage independently but work together. CTV is constantly growing with over 50 online destinations focusing on online videos/shows and radios. Its major top #1websites are CTV for online show viewing and TSN for sports viewing.
The reason why CTV is successful is because of its analytics and research department team. They focus on issues related to networks etc. They decide whether a design created is being successful related to online usability. This causes a rearranging in designs constantly to make it better for frustrating online users.
The Future?
At CTV, Ryan speaks allot about the future, usually 2 to 4 years from now. Being up to date with technology and the future is really important to a successful career in this industry. One of the future technologies coming out will be html5. Rumors are spreading saying it will be a fantastic feature added to the Internet, however, his feedback is negative. It wont be as important in the digital world because many cell phone platforms and browsers will still not support it due to technology adaptation. This example truly shows technology barriers. There is so much you want to do with technology, so many ways to approach creativity, but at times you are restricted because it is not adapted everywhere.
He also mentioned how there will be a rise in 4G, tabloids, Google Operating System, cell phones (doing many things at once), mobile tablets, Wi-Fi and 3-d video viewing.
Moreover, the difficulties they are having now is accessibility. This will be a future Canadian issue considering since there is a major increase with 40 to 65 years of age Internet users. The question now is how may they increase font size for better readability without ruining the whole web page design?
What is Important in this working environment?
-Intimate knowledge of how the Internet works
-Fundamentals of coding on notepad by not depending on web design software’s,
-Functional spec docs. for how things work and the reasons behind it, is it the shortest way of getting to a destination?
What is Important?
Keep yourself up to date with technology and critique it whether it will be successful or not (ignoring rumors of it being good and successful).
No comments:
Post a Comment